First 90 days playbook

New Trucking Authority: Your First 90 Days

Week-by-week actions for the first quarter after your MC activates — rate floors, first brokers, IFTA, cash flow, and the KPIs that separate carriers that survive year 1 from the 85% that don't.

FMCSA-registered500+ small fleets$15/truck · No contract5-min self-installReal human support

Week-by-week playbook

Week 1–2

Authority activates — set your rate floor

Calculate your all-in cost per mile: truck payment + insurance + fuel + ELD + maintenance reserve. For most 1-truck operations, that's $1.65–$1.95/mi. Never book below +$0.40/mi over that number.

Week 3–4

First 5 loads on load boards

Skip cheap freight brokers on your first loads — you need paperwork history, not $1.20/mi runs. Target reputable brokers (Coyote, TQL, Landstar) even if the rate is average. Their POD paperwork is what factors and future brokers will vet you on.

Week 5–6

Build direct broker relationships

Every load, save the dispatcher's cell number. Email a one-line thank-you with your MC, DOT, and preferred lanes. This is how you skip load boards by month 6.

Week 7–8

First quarterly IFTA filing

Due end of month after quarter close. If you're not using an ELD that auto-tracks state miles and fuel receipts (like ELD HUB), you'll spend a full day on this. Automated IFTA saves 8+ hours per quarter.

Week 9–10

Insurance renewal review

Get 3 fresh quotes at the 90-day mark. Even 3 months of clean CSA scores can drop your premium 10–15%. Don't wait until renewal — brokers reward carriers with lower rates before the 12-month mark.

Week 11–12

Cash flow audit + hire decisions

Are you netting $6K+/mo per truck? If yes, start scouting truck #2 or a company driver. If no, audit your rate per mile, deadhead percentage, and fuel MPG. One of those is bleeding money.

The 6 KPIs that predict who survives

Track these weekly. Miss two of them for two weeks and it's time to intervene.

MetricTargetWhy it matters
Rate per mile (loaded)$2.20+Below this and insurance + truck payment eat you alive
Deadhead %< 15%Every empty mile is pure loss
Fuel MPG6.5+Under 6 MPG means engine or driving habits need work
Days sales outstanding< 5 daysFactor invoices to keep DSO under a week
CSA basic scoresAll < 60%Above 65% and brokers stop calling
Cash reserves30-day operatingOne breakdown wipes new authorities without this

The compounding advantage of ELD HUB in the first 90 days

  • $25/mo saved vs Motive/Samsara = $75 in your pocket by day 90
  • Auto-IFTA saves 8 hours in your first quarterly filing
  • FMCSA-registered device = no automatic $2,867 fines on your first roadside inspection
  • No 12-month contract = you can scale up or down as loads fluctuate

Frequently asked questions

What's the biggest mistake new authorities make in the first 90 days?

Chasing cheap freight to keep the wheels turning. A $1.10/mi load with 30% deadhead is losing money — you'd earn more sitting. Set a rate floor before your authority activates and hold it, even if that means sitting one day per week.

How do I get my first load with no history?

Load boards (DAT, Truckstop) and a same-day factoring company are the whole answer. Post your truck, respond fast, accept average rates on reputable brokers to build POD paperwork. By load 10 you'll start getting called back directly.

When should I stop using a factor?

When you have 45+ days of cash reserves AND your top 5 brokers pay in under 20 days AND you can absorb one broker no-pay. For most 1-truck operations, that's month 12+. Until then, 1–2% factoring beats a $500 missed truck payment.

Should I get my own trailer or lease?

Rent for the first 60 days from your first broker (Landstar, Mercer, etc). This lets you validate freight lanes before committing $15K+ to a trailer. Buy when you have 3 months of consistent lanes.

How important is the ELD choice in the first 90 days?

Very. A bad ELD = HOS errors = failed roadside inspections = broker rejection. Pick a device on the FMCSA registered list, with auto-IFTA and DVIR built in. That's why we built ELD HUB for $15/mo — new authorities can't afford $40/mo/truck.

Set up your ELD before load #1

30-minute PT-30 install. $15/mo, no contract. Auto-IFTA and DVIR included.